Do Not Sell or Share My Personal Information
Last updated: 17 June 2026
This page lets California residents opt out of the "sale" or "sharing" of their personal information by Warm AI, as those terms are defined under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).
Quick opt-out: Click here to opt out via our person-level identification sub-processor (Retention.com / RB2B) — this is the most direct path and stops US person-level identification immediately across every website using their service, including any site that uses Warm AI.
What this opt-out covers
Warm AI's services identify website visitors on behalf of our customers (the websites you visit). Two layers of identification are affected by this opt-out:
| Layer | What it does | Sub-processor | Opt-out scope |
|---|---|---|---|
| Company-level identification | Identifies the organisation behind your visit (e.g. "Acme Corp visited this page"). No personal identifier is processed at this layer. | Snitcher B.V. (via Warm AI) | Email-based — covers all Warm AI customer sites |
| Person-level identification | Identifies the individual (LinkedIn URL, name, business email, job title). Only fires for US-located visitors, gated behind consent on sites with a CMP. | Retention.com, Inc. (RB2B) | Global opt-out via Retention.com endpoint — covers every site using their service |
- Layer
- Company-level identification
- What it does
- Identifies the organisation behind your visit (e.g. "Acme Corp visited this page"). No personal identifier is processed at this layer.
- Sub-processor
- Snitcher B.V. (via Warm AI)
- Opt-out scope
- Email-based — covers all Warm AI customer sites
- Layer
- Person-level identification
- What it does
- Identifies the individual (LinkedIn URL, name, business email, job title). Only fires for US-located visitors, gated behind consent on sites with a CMP.
- Sub-processor
- Retention.com, Inc. (RB2B)
- Opt-out scope
- Global opt-out via Retention.com endpoint — covers every site using their service
Opt out — three paths
1. Global opt-out via Retention.com (person-level)
This is the fastest path for opting out of person-level identification across every website using Retention.com / RB2B (which is many — not just Warm AI customers).
Go to Retention.com's opt-out endpoint
The opt-out is honoured globally and persists across browsers / sessions tied to the device fingerprint Retention.com uses for matching. We don't have visibility into who has opted out — that's by design (your opt-out doesn't get tracked by us).
2. Email opt-out to Warm AI (covers all layers)
If you want to opt out of all Warm AI identification (company-level + person-level) and want a confirmation we've processed your request:
Email compliance@warmai.uk with:
- Subject: "CCPA opt-out request"
- In the body: the IP address you typically browse from (if known), your approximate location (state / city), and any approximate dates you may have visited a customer website. The more specific the request, the more reliably we can process it.
We'll respond within 15 business days confirming the opt-out has been processed and will issue downstream deletion requests to relevant sub-processors on your behalf.
3. Global Privacy Control (GPC)
Our tracker is built with the option to respect Global Privacy Control signals, though it is not currently hard-skipped by default (we follow industry convention for B2B identification scripts). If your browser or extension sends a GPC signal AND the website you're visiting has a Consent Management Platform that surfaces GPC to our tracker, person-level identification will be deferred.
What happens after you opt out
- Through Retention.com (path 1): opt-out is effective globally and immediately. We won't receive any person-level data for your subsequent visits, regardless of which Warm AI customer site you visit.
- Through email (path 2): we record your opt-out, suppress your IP from company-level identification on all Warm AI customer sites, and forward the request to relevant sub-processors. Processing time is up to 15 business days.
We do not sell your personal information for monetary consideration in the consumer-marketing sense. Our "sale" exposure under CCPA / CPRA derives from the cross-business use of person-level identifiers within Retention.com / RB2B's network — which is why their global opt-out is the most effective tool.
Your other CCPA rights
In addition to opt-out, California residents have the right to:
- Know what personal information we collect and how it's used → email compliance@warmai.uk for a verifiable consumer request.
- Delete personal information we hold about you → same email address.
- Correct inaccurate personal information.
- Limit use of sensitive personal information (we don't collect this category).
- Non-discrimination for exercising any of these rights.
Verifiable consumer requests are processed within 45 days (extendable once by an additional 45 days where reasonable, with notice).
Who to contact
| Reason | Contact |
|---|---|
| All CCPA / CPRA requests | compliance@warmai.uk |
| Person-level (RB2B) opt-out specifically | app.retention.com/optout/ |
| General privacy questions | compliance@warmai.uk |
| California Attorney General complaint | oag.ca.gov/privacy/privacy-laws |
- Reason
- All CCPA / CPRA requests
- Contact
- compliance@warmai.uk
- Reason
- Person-level (RB2B) opt-out specifically
- Contact
- app.retention.com/optout/
- Reason
- General privacy questions
- Contact
- compliance@warmai.uk
- Reason
- California Attorney General complaint
Warm AI Ltd registration
- Warm AI Ltd, company number 16672983 (England and Wales)
- Registered office: 107 Highfield Lane, Oving, Chichester, PO20 2NN
- ICO registration: ZC135250
- Privacy contact: compliance@warmai.uk